Skip to content
strategic-value-creation-book-b

Strategic
Value Creation

"The premise of this book is simple. Businesses that fail to create value won’t survive."

Rupert Morrison and Jon Andrew
Authors of Strategic Value Creation

About the book

We wish we could have read this book 15 years ago. We have written it to help those like our younger selves, who are tasked with driving value creation in business.   

Successful businesses make value creation their lifeblood. They realise it is the reason they exist and why they leave competitors eating their dust, or even make the competition irrelevant. An in-depth understanding of the value you create, and for whom, versus the value you need to create in the future can make the difference between success and failure for any organization.  

Value creation is close to impossible if you don’t have the right strategy and an integrated, action-focused plan to execute it. Designing and executing a winning strategy is hard. The majority of businesses don’t get it right if they do it at all. Companies can lose weeks and months embroiled in strategy planning, only to find that it has failed to deliver 12 to 18 months, or even five years down the line. The truth is that strategy rarely lives up to the hype.  

Strategic Value Creation_cover

“A fun book to read! It is informative and personal. The passion with which it is written gives life to its theory and concepts. This embodies of one of its ideas, that strategy is about passion as passion powers people to do great things.” 

Pär Åström
President, Gardena Division
and EVP Husqvarna Group
 

I must have read 40 books on strategy. Strategic Value Creation is a masterful synthesis of what, until now, appeared to be competing ideas. 



James Cartwright

Co-Founder, Grocery Post

“This is a daily handbook to leading a business. Every business strategy book I have read has been based on a formula of starting with a long-winded theory and methodology and then repeating that theory and methodology in each chapter of the book."

John Brown
Founder and CEO, Don’t Cry Wolf

Immensely approachable, Strategic Value Creation caused me to reflect, consider and then go back for more. 


Jonathan Lawson
CEO, Liberation Group

This book is infused with hard-won wisdom. I would recommend this read for anyone remotely interested in organizations, business or strategy at any level.” 

Ian Kantor
Co-Founder, Investec

An excellent book for anyone implementing or guiding strategic value creation... This isn't just a one-time read; it's a reference to revisit. 

Martin Squier
Partner, Horizon Capital LLP

“They have actually cracked the code and developed the ultimate toolkit for CEO’s, faced with jumping off the wooden plank and into the World of Private Equity. As a team, you’re all in the Māori waka, paddling in the same direction like your lives depend on it!” 

David Fletcher
CEO, GEV Wind Power

This is one of the rare business books I have read that creates a clear thread from strategy through value creation and then to the structure and contents of board reports, agendas and program. It is the book every board member should have in their kitbag. 

Gary Flowers
Serial Chair, Including: NSW Institute of Sport, Rawson Group, RIGCOM 

“A comprehensive and important insight into the world of value creation. Both newcomers and experienced practitioners will find this an invaluable, accessible and practical reference tool.” 


Richard Swann,
Partner, Inflexion Private Equity Partners LLP